Due to its rich culture, beautiful destinations, friendly people, and authentic cuisines, it is no surprise why Japan was chosen as this year's destination of the year.
It was in 2008 when Japan established their Japan Tourism Agency and the initial target was 20 Million visitors by 2020 however the said target was already met even before 2020 as such it was revised to 40 Million by 2020 and 60 Million by 2030. For 2018, Japan welcomed 28 Million tourist from all over the world.
Why is Japan such a favorite destination in the first place? Here are some reasons why:
1. Shopping Paradise.
Shopping arcades are located in keys cities of Japan. Shijo-dori for instance is Kyoto’s main street that is always bustling with international and domestic tourists.
Japan is not only famous for its Sushi and Tempura but it is also famous for its other unique dishes like Ramen, a wheat noodles served in a soy sauce or miso soup topped with slices of pork, green onions, seaweed and egg. Other varieties of toppings are chicken and beef to name a few.
Other festivals include:
- Hinamatsuri Festival: a Doll Festival which is celebrated every March
- Hanamatsuri Festival: a Flower Festival celebrated every April
- Tanabata Festival or Star Festival which happens every July